Blog
Fundraising news & stories
Guides, updates and stories from the Generous.nz community.
156 posts
24 August 2026 · Generous.nz Team · 3 min read
How to Thank the Community That Supports Your Business
The community keeps your business alive. Here's how to thank it properly — in ways that deepen loyalty, not just acknowledge it.
24 August 2026 · Generous.nz Team · 3 min read
The Quiet Power of Consistency in Community Marketing
The quiet superpower in community marketing is the opposite of splashy: consistency. Here's how showing up again and again compounds.
24 August 2026 · Generous.nz Team · 3 min read
How to Support Emergency Appeals as a Local Business
When a fire, flood or tragedy hits, businesses can help fast. Here's how to support emergency appeals in ways that matter.
24 August 2026 · Generous.nz Team · 3 min read
How Churches and Cultural Groups Can Be Great Business Partners
Some of the most loyal communities in NZ are churches, marae and cultural groups. Here's how to partner with them well.
24 August 2026 · Generous.nz Team · 3 min read
How to Partner With Local Artists and Makers Through Fundraisers
Artists and makers are some of the most creative fundraisers around. Here's how businesses can partner with them — well.
24 August 2026 · Generous.nz Team · 3 min read
How Local Businesses Can Support Fundraisers Without Offering Vouchers
Not every business fits the voucher format — and that's fine. Here are the many other ways to support a fundraiser.
24 August 2026 · Generous.nz Team · 3 min read
Why Your Business Should Support Fundraisers Even in Tough Times
When money is tight, community support feels optional — but it matters most then. Here's why supporting fundraisers in tough times pays off.
24 August 2026 · Generous.nz Team · 4 min read
How Bakeries and Food Producers Can Sell Through Fundraisers
Bread, baking and preserves — food producers have products every fundraiser wants. How to make the partnership work.
24 August 2026 · Generous.nz Team · 3 min read
How Supporting Fundraisers Helps Local Businesses Build Community Loyalty
Loyalty can't be bought with a discount — it's earned through belonging. Here's how supporting fundraisers turns customers into regulars.
24 August 2026 · Generous.nz Team · 3 min read
Why Customers Prefer Businesses That Give Back
Same coffee, same price — but one business supports the school. Here's the psychology of why customers choose the business that gives back.
24 August 2026 · Generous.nz Team · 3 min read
How Fundraising Boosts Brand Reputation Without Big Marketing Spend
Some of the most valuable marketing costs almost nothing upfront. Here's how fundraiser partnerships build reputation money can't buy.
24 August 2026 · Generous.nz Team · 3 min read
How Fundraising Creates Word-of-Mouth Marketing for Local Businesses
The most trusted marketing can't be bought — but fundraisers create it. Here's how supporting causes gets people talking about your business.
24 August 2026 · Generous.nz Team · 3 min read
How Fundraisers Help Businesses Reach New Customer Groups
Every fundraiser brings a built-in audience. Here's how partnerships connect your business to customers you'd never reach otherwise.
24 August 2026 · Generous.nz Team · 3 min read
How Businesses Can Use Fundraising to Stand Out From Competitors
When every business is discounting, price stops being a differentiator. Here's how supporting fundraisers makes you impossible to copy.
24 August 2026 · Generous.nz Team · 3 min read
Why Fundraising Partnerships Build Trust Faster Than Advertising
Ads make promises; partnerships prove character. Here's why supporting a fundraiser builds trust that advertising can't deliver.
24 August 2026 · Generous.nz Team · 3 min read
The Business Case for Supporting Local Schools and Sports Teams
Schools and teams aren't just worthy causes — they're built-in audiences of future customers. Here's the business case for saying yes.
24 August 2026 · Generous.nz Team · 3 min read
Why Community Campaignraisers Are More Effective Than Discount Promotions
Discounts train customers to wait for the next sale. Fundraisers build new customers, goodwill and pricing power — here's the comparison.
24 August 2026 · Generous.nz Team · 3 min read
The Win-Win Economics of Business-Fundraiser Partnerships
A fundraiser partnership isn't a donation — it's a deal where everyone wins. Here's the economics, with the numbers.